![]() ![]() The weekend work hasn’t stopped for STAR with these new shows. We expect the same with other shows as well,” she said. We faced the same problem in the case of ‘Kasuatii…’ and now as you can see, the difference is low and with Kasautii’s ratings coming up again, this is again very encouraging. ![]() “Weekend viewing is yet to become a habit. According to Kejirwal, given weekends’ threshold, this was expected. We are very happy to get more viewers.”Īnother aspect of the weekend programming that comes to the fore is the drop in Friday episodes of the extended programmes. Weekends have traditionally been extremely difficult. Replying to whether the ratings of 5 plus was what the channel was looking for, she said, “These ratings have opened up the weekend front and getting these numbers steadily without movies is very positive. However, channel officials said that not much had been decided on this as yet.Ĭommenting on the performance of the current programmes on Plus, Kejriwal said, “KBC 2 is doing well and that was expected, but the programme to watch out for is ‘Baa…’. The channel is contemplating placing the show in the 10.30 pm slot on Saturday and Sunday. ‘Sai Baba’ is a finite show, but the channel hasn’t decided on the number of episodes yet.Īnother development that can be expected soon on weekends is a detective show, currently called ‘Detective Omkar Nath (DON)’. ![]() ‘Sai Baba’ comes in at the 8.00 pm slot replacing movies completely from the channel, reiterating the focus that the channel is building on its movie channel STAR Gold. We thought it made sense to have it in the weekend mix.” Also, this is a story that has never been told on television. We have nothing spiritual and this fills that gap. Elaborating on the choice of ‘Sai Baba’, Shailja Kejriwal, Senior Creative Director, STAR Plus, said, “It is a very interesting addition to our programming mix. With ‘KBC 2’, ‘Baa, Bahoo aur Baby’, ‘Shanno Ki Shaadi’ and ‘Kaboom’, Plus is offering its viewers a wide array of programmes to choose from. A detective show is also expected in the block. A new addition will be a serial on ‘Sai Baba’ in the 8.00 pm slot from October 9 onwards. ![]() STAR Plus weekends are seeing a lot of action with the barrage of new shows that the channel has introduced touching almost every genre. ![]()
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